A full 90% of American homeowners hire a qualified agent to sell their homes.

And no wonder—it’s a daunting task for an owner to price his/her house accurately, determine whether a buyer is qualified, create and pay for advertising, show the home to prospective buyers, understand the latest real estate regulations, be available whenever a prospective buyer wants to view the property, negotiate and prepare contracts, and coordinate the details of a closing.

While we both commit to investing the time and enthusiasm required to sell your home, we divide the responsibilities according to our strengths.

Alissa processes all parts of your transaction and develops the creative marketing strategy for your home including a 360 approach to online presence and capitalizing on web exposure.

Lori is your connection, available to you for all questions, concerns and feedback, managing your home's showings and negotiating advantageous contracts for you.

We believe the strength of marketing and resources provided by Coldwell Banker Residential Brokerage is unmatched for our sellers. Brochures, ads, and promotional materials - all are professionally designed and beautifully executed. Your home's internet exposure will be expansive and ensures that potential buyers in any country can easily find your home online. 

We strategically place your home on over 60 websites, including but not limited to, Zillow, Trulia, Realtor.com, Yahoo, Chicago Tribune/Homefinder, Coldwell Banker National and ColdwellBankerOnline.com. Your home also receives its own professionally designed website with unique URL giving your home ‘googleability’.